Press Release download as PDF: Multiple Channels, Still Only OneTouchPoint – Press Release by Andy Hemmer for OTP East – 4.24.17
Cincinnati Business Courier story: http://www.bizjournals.com/cincinnati/news/2017/04/13/major-cincinnati-printing-company-makes-big-local.html
Press Release on Cincinnati.com: http://local.cincinnati.com/share/story/248164
Multiple Channels, Still Only OneTouchPoint
Local Leadership Team from PrintManagement Reinstalled Following Acquisition, Augmenting Tri-State Hub of National Leader in Digital Printing
OneTouchPoint taps local execs, after buying their company, to lead new $25M division.
New leadership team includes veteran sales VP, Cincinnati native Anthony Cerchio.
There’s only OneTouchPoint: old Berman Printing in Queensgate + PrintManagement.
OTP East Chief Revenue Officer Joe Desch, left, with OTP East President Brian Frank. Desch and Frank sold their company, PrintManagement, to OneTouchPoint late last year; earlier this year, the pair were installed as the new C-Suite at OneTouchPoint East.
[CINCINNATI, Ohio ~ April 24, 2017] OneTouchPoint, a Wisconsin giant in the national printing and marketing services industry, has assembled a $25 million stake on Queen City turf, serving Fortune 500s and providing marketing services solutions for corporate clients throughout the Tri-State and beyond.
Next up for OneTouchPoint (OTP) East, based in the former Berman Printing plant on Western Avenue: a new management team, President Brian Frank and Chief Revenue Officer Joe Desch, former owners of PrintManagement, a late 2016 local acquisition by OTP,
OTP East now generates estimated annual revenues of $25 million, which would rank OTP East as one of the largest printers in Cincinnati history, according to Book of Business Lists research published by The Cincinnati Business Courier. OTP is a $150 million company based in Hartland, Wisc.
In the storied saga of the Queen City’s spot on the national printing stage, OTP East (www.1touchpoint.com) now clearly soars above the fray. OTP East shares hubs in Austin, Denver and Tempe, and two other locations across Wisconsin, supported by a renowned private equity fund, ICV Partners of New York.
NEW ONETOUCHPOINT MANAGEMENT LED BY FAMILIAR CINCINNATI FACES
The new Frank/Desch leadership team has been augmented by a new sales vice president, industry veteran and Cincinnati native Anthony Cerchio. OTP will be looking to add jobs as the business grows, says Frank; OTP East now services regional clients in Dayton, Columbus, Lexington, Louisville and southeast Indiana.
Its future: creation of the perfect hybrid at OTP, spanning digital and traditional print industry needs, products and services, to best serve both the aforementioned Fortune 500 and clients in verticals ranging from manufacturing and health care to retail, consumer goods and insurance.
The ultimate goal is to strengthen OneTouchPoint’s position as a national leader in digital printing and marketing services “that’s not just the biggest, but the best,” Frank says.
“We are meeting the demands of a fast-moving market. It’s our job not just to keep up with our customers, but to show them the way. There are no longer distinctions between large-format printing, digital printing, and the traditional printing press. We offer it all as part of a daily platform,” says Frank.
“At PrintManagement, we were a data-driven printer that took advantage of technology, weaving it through our customers and their business, to either lower their costs or raise their ROI,” says Desch. “Now at OTP East, we bring that breadth of service to a longtime printer, and their customers. That’s the true benefit of the marriage between OneTouchPoint and PrintManagement.”
“Considering our expertise in data, direct mail, and how we put programs and solutions together for customers, all around we have a very solid technology platform to offer,” Frank adds.
OPEN HOUSE/RIBBON CUTTING THIS SPRING 2017 TO UNVEIL NEW OTP EAST
Later this spring, OTP East will host an Open House/Ribbon-Cutting ceremony to introduce personnel and best practices and host tours of the new, commingled OneTouchPoint/PrintManagement. Clients, business partners, friends and the media are welcome to attend. More Open House details will be announced soon.
ABOUT ONETOUCHPOINT: At OneTouchPoint, we make every touch point matter. We’re a single-source marketing services and technology-driven print provider helping businesses deliver 1:1 communication through print, digital, online and social channels. Utilizing UConnect, a proprietary marketing automation and fulfillment tool, OTP delivers solutions that improve operational efficiency and help companies grow revenue. With $150 million in sales and offices in five states, we help thousands of clients design and deliver communication across touch points. For more information, please visit www.1TouchPoint.com call (513) 421-1600 (Cincinnati) or (262) 369-6000 (Wisconsin). Mr. Frank can be reached at email@example.com or (513) 421-1600; Mr. Desch can be reached at firstname.lastname@example.org or (513) 421-1600.
ABOUT ICV PARTNERS: Founded in 1998 and owned by President and Managing Director Willie E. Woods, ICV Partners (ICV) was originally known as Inner City Ventures, formed to create a world-class, ethnic minority-owned private investment company. Based in New York City, ICV supports management leaders of strong companies at the lower end of the middle market; Principals have crafted a strong track record of helping companies with revenue between $25M-$250M improve performance over the long term and across a variety of industries. For more information, please visit www.icvpartners.com, send an e-mail to email@example.com or call (212) 455-9600.
For media inquiries regarding OTP East, please contact Andy Hemmer at (513) 604-5428 or firstname.lastname@example.org.
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